Echinacea ‘Knock ’em Red’ is a vibrant, summer-blooming perennial that delivers dramatic color and long-lasting garden interest. Each bloom opens a deep crimson and matures to a fluorescent red, with large 4-inch wide flowers held on sturdy upright stems above a base of rich green foliage. The dense basal branching and robust habit make it ideal for borders, mixed beds, pollinator gardens, or containers. It attracts bees, butterflies, and songbirds, and, when left uncut, its seed heads provide winter food for birds. Drought-tolerant once established, it’s a low-maintenance, deer-resistant star performer for sun-filled gardens.

0.5–0.6 m tall × 0.4–0.5 m wide

Full sun to part sun

Summer

Zone 4 (-34 to -29° C)